In a bid to equip Nigerian youths with essential digital skills, Seraph Public Relations and Media, in collaboration with Campus Creative Network, recently conducted a comprehensive training program focused on Digital Marketing and Search Engine Optimization (SEO). The 3-day free training, held between 9th and 11th of July 2024, aimed to empower young Nigerians with trending tech skills, ensuring their relevance in the rapidly evolving digital landscape.

Judah Kolawole, the Spokesman of Seraph Public Relations and Media, expressed the organization’s commitment to investing in the future of Nigerian youth and contributing to the growth of the tech industry in the country.

The initiative, tailored to prepare the participants for success in the digital economy, was designed to offer a combination of hands-on training, mentorship, and collaborative projects, enabling them to gain expertise in Digital Marketing and Search Engine Optimization.

Participants, reflecting on the training, expressed their appreciation for the value-packed and comprehensive nature of the program. Grace, one of the participants, highlighted the impact of the training, stating, “I learnt a lot of new things about Digital Marketing, and I will definitely put it to good use.”

Another participant, Faith, emphasized the clarity and insight gained from the SEO training, remarking, “I’ve always thought SEO to be so stressful and almost impossible to understand, but this class helped make it easier and gave a clear insight on what to do and how to go about it. Thank you so much!”

Seraph Public Relations and Media, a multifaceted company specializing in media, public relations, marketing, and entertainment, was founded in 2023 with a vision to revolutionize the media and public relations landscape of Nigeria and Africa.

The organization is dedicated to providing strategic communication services to clients in Nigeria and beyond. In addition to its core business activities, SPRM is committed to empowering individuals and organizations through education, training, and innovation, as demonstrated by its recent initiative to upskill and reskill Nigerian youths through the tech skills bootcamp.

The collaborative effort between Seraph Public Relations and Media and Campus Creative Network serves as a testament to the growing emphasis on the importance of digital skills in Nigeria. In today’s digital era, proficiency in areas such as Digital Marketing and SEO has become increasingly essential for individuals and organizations seeking to establish a strong online presence and remain competitive in the digital marketplace.

By empowering 100 Nigerian youths with these valuable skills, the initiative is poised to have a far-reaching impact on the participants, enabling them to explore diverse opportunities in the digital space and contribute to the growth of the tech industry in Nigeria.

The training initiative aligns with the broader global trend of digital upskilling and reskilling, which has gained momentum as organizations and individuals recognize the pivotal role of digital literacy in driving economic growth and innovation.

As Nigeria continues to position itself as a player in the digital economy, the importance of initiatives like the one led by Seraph Public Relations and Media cannot be overstated. By nurturing a pool of digitally skilled professionals, the country can harness the potential of its youth population and propel its digital transformation agenda forward.

The success of this initiative further underscores the potential of public-private partnerships in driving impactful skills development programs. As the digital landscape continues to evolve, similar collaborative efforts can play a pivotal role in addressing the digital skills gap, fostering innovation, and driving economic growth in Nigeria.

The recent tech skills training initiative led by Seraph Public Relations and Media and Campus Creative Network stands as a commendable effort to empower Nigerian youth with the digital skills needed to thrive in the modern economy. As the country continues its journey toward digital transformation, such initiatives play a crucial role in preparing a skilled and competitive workforce, ultimately contributing to the overall advancement of Nigeria’s digital ecosystem.