As the new academic year approaches in Nigeria, Konga, a leading e-commerce platform, has announced a major initiative to ease the financial burden on parents, students, and teachers. Their “Konga Back-to-School Campaign” offers significant discounts of up to 80% on a wide range of school-related products.

This campaign, which began on Monday, August 19th, 2024, will run until Friday, September 30th, 2024. It is designed to provide affordable solutions for everyone involved in education, including parents preparing their children for school, students needing supplies, and teachers gearing up for the new school year.

Kunle Ajani, Head of Marketing at Konga Group, emphasized the company’s commitment to supporting the education sector through this campaign. He stated, “At Konga, we understand the challenges that parents, students, and educators face as they brace for another academic year. Our goal is to make the back-to-school season as seamless and affordable as possible. With up to 80% discounts, we are confident that everyone will find what they need to make this academic year successful.”

The Back-to-School campaign features specially curated packages tailored to the needs of different educational stages, including pre-school, primary school, secondary school, and tertiary education. Additionally, there are exclusive deals for teachers and educational institutions.

For Pre-School children, Konga offers discounts on essentials like diapers, wipes, baby food, toys, art supplies, clothing, lunch boxes, and educational playsets aimed at stimulating early childhood development.

Primary School students can benefit from discounted school bags, lunch boxes, cutlery sets, water bottles, stationery sets, sports equipment, tablets, learning devices, clothing, and durable footwear.

The Secondary School deals include backpacks, scientific calculators, geometry sets, dictionaries, textbooks, sports equipment, laptops, tablets, and other essential school supplies.

For those in Tertiary Education, the campaign caters to academic and lifestyle needs with discounts on laptops, desktops, tablets, stylish fashion items, groceries, beauty products, and health and personal care items.

Teachers are not left out either. The campaign includes Teachers’ Deals featuring elegant and professional fashion items, gadgets and accessories, stationery and classroom supplies, ergonomic chairs, beauty and health products, as well as phones and tablets.

In addition to individual deals, Konga also offers special packages for Educational Institutions. These include classroom chairs and desks, teaching aids like visual aids and projectors, printers, scanners, air conditioners, water dispensers, uninterruptible power supplies (UPS), cleaning supplies to maintain hygiene, and smart security and surveillance gadgets to enhance school safety for both students and staff.

The Konga Back-to-School Campaign represents a comprehensive effort to support the educational community during this critical time of the year. By offering substantial discounts on a wide range of products, Konga is helping to ensure that parents, students, and educators have everything they need for a successful academic year without breaking the bank.