Adeyemi Adesola, the founder of Bizlift Consulting, has introduced a groundbreaking initiative aimed at transforming digital marketing education. The newly launched ‘Ads Academy’ is an online learning platform designed to equip aspiring media buyers with the essential skills for success in the competitive world of advertising.
Leveraging nearly a decade of experience in social media marketing and media buying, Adesola recognized the need to address the industry’s challenges and opportunities, leading to the creation of Ads Academy. Adesola articulated his motivation, stating, “Ads Academy is my way of passing on that knowledge and experience to the next generation of media buyers.”
Ads Academy provides a diverse range of courses on advertising, catering to beginners as well as those seeking to refine their skills. The platform offers interactive lessons, quizzes, and a certificate of attendance upon course completion, with an emphasis on preparing students for real-world media buying challenges. Adesola highlighted the goal of making learning accessible and effective for everyone, underlining the platform’s commitment to comprehensive, industry-oriented training.
The launch of Ads Academy signifies a pivotal step in Adesola’s broader vision to position Bizlift Consulting as a leading force in media education across Africa. As Adesola expressed, the goal is to expand the platform and add further courses, with the aspiration of establishing Ads Academy as a premier resource for media buyers and marketers.
Acknowledging the dynamic nature of the field of digital marketing, Adesola emphasized the crucial role of continuous learning in staying ahead in the industry. According to him, “Ads Academy is here to help professionals stay at the forefront of industry trends,” aiming to cultivate a community of skilled professionals capable of driving success for businesses across Africa and beyond.
Adesola’s launch of Ads Academy represents a significant stride in digital marketing education, offering invaluable resources for individuals seeking to excel in the field. With a steadfast commitment to quality education and industry expertise, Ads Academy is poised to make a lasting impact in the domain of media buying, paving the way for enhanced learning and proficiency in the realm of digital advertising.
