To celebrate World Milk Day 2024, the Irish Food Board (Bord Bia) and Ornua, Daily Post reported that the marketers of Kerrygold milk, enthusiastically continued their tradition of highlighting the health benefits of milk and the superior quality of Irish dairy.
They hosted a two-day Milk Party at Ikeja City Mall on June 1st and 2nd. This year’s theme, “Everything Milk,” ensured an unforgettable experience for all attendees.
In the lead-up to the Milk Party, Kerrygold took to the streets of Lagos, conducting exciting giveaways of select Kerrygold products to further raise awareness and foster inclusion in the World Milk Day celebration.
The annual celebration, now in its fourth year, offered attendees a variety of interactive activities designed to highlight the benefits of milk and the rich quality of Irish dairy, particularly Kerrygold milk. Activities included smoothie-making biking, where participants pedaled to create delicious and nutritious smoothies, blending fun with fitness.
A mixology stand provided recipes for milkshakes and plain Kerrygold milk. Children enjoyed milk-coated marshmallows at the milk fountain, milky popcorn, and face painting with their favorite cartoon characters. An instant photo booth allowed consumers to capture and print keepsake photos, preserving their moments of excitement.
The event left a lasting impression on all attendees, who expressed their love for milk and gratitude to the Kerrygold brand for providing such an enjoyable experience.
Overall, attendees mingled, made memories, and celebrated community, health, and the simple pleasures that milk brings to our lives. As this year’s celebration concluded, they eagerly anticipated what next year will bring.
Kerrygold remains dedicated to celebrating the goodness of milk and the joy it brings to families daily.
