In a glittering celebration of excellence in the Nigerian marketing arena, Otis Ojeikhoa and his agency, Brands Optimal, emerged triumphant at The Industry Awards held on May 3, 2024, in Lagos.
Ojeikhoa clinched the prestigious Pathfinder Award in Experiential Marketing 2024, while Brands Optimal secured the highly coveted title of Experiential Marketing Agency of the Year 2024.

Otis Ojeikhoa, hailed as a luminary in Nigeria’s integrated marketing communications industry, has left an indelible mark across the African experiential marketing landscape. Before spearheading Brands Optimal, one of Nigeria’s foremost experiential marketing agencies, Ojeikhoa honed his craft with over 15 years of experience in marketing and sales, ascending to senior management roles at Kodak, Exp and Brand Footprint.

The glitzy awards ceremony served as a platform to recognise Ojeikhoa’s exceptional contributions, alongside the stellar performance of his brainchild, Brands Optimal. With subsidiaries making impactful strides in West Africa, Brands Optimal stands as a cornerstone in nurturing marketing communication professionals.

Expressing gratitude for the accolades, Ojeikhoa lauded his team for their instrumental role in the triumph. While remaining modest, he acknowledged the motivation awards offer to continually strive for excellence. He also emphasised his unwavering commitment to client satisfaction while welcoming the recognition from The Industry Awards as a catalyst for future endeavours.

Otis Ojeikhoa’s acclaim transcends borders, with international recognition including the Voice Achievers Award 2022 in Banjul, Gambia, and the title of Experiential Marketer of the Year 2024 at the Marketing World Awards.
Garnering the distinction of Outstanding Experiential Marketing Personality of the Decade by MARKETING EDGE in 2023, Otis continues to amass honours, cementing his position as an industry trailblazer.
Since its inception in 2010 and the official launch in 2015, Brands Optimal, under Ojeikhoa’s leadership, has redefined industry standards. Fueled by the philosophy of executing ordinary tasks in extraordinary ways, Brands Optimal has become synonymous with creating memorable and impactful brand experiences.

The plethora of awards and accolades bestowed upon Otis underscores his relentless pursuit of excellence and innovation in experiential marketing. His influence on the industry and the wider Nigerian economy cements his status as a visionary, celebrated by peers and experts alike. Recognised by The Industry Awards as a beacon of innovation, Ojeikhoa and Brands Optimal continue to captivate with their dynamic and creative strategies, setting new benchmarks for the industry.